Can I Make a Successful App Using Fitness App Builders?

By Ruchir C.

A fitness app could be different in its meaning as other concepts related to the subject are being explored. In general, fitness apps were developed for those who like to exercise at home. This is why they gained popularity during the difficult years of 2020 when fitness centers and other places were shut, and people were spending their time at home. However, apps with more advanced features haven't been able to lose their popularity, although venues are now open. Many people have grown comfortable with their use and have found additional functions useful in everyday life.

Apps are among the fastest-growing trends in the fitness industry due to their cost-effectiveness and are generally simple to use. A majority of fitness apps will be classified into any of these categories:

  • Diet and nutrition

  • Activity/Workout Monitoring

  • Fitness Workout Apps

  • Meditation

The sports industry heavily influences the fitness industry. The technological advances that were restricted to athletes of professional level via AI development are now readily available through commercial fitness applications. This means there are plenty of opportunities for amateur athletes to access personalized training advice and workout instructions without working with a trainer in an offline gym. In this article, we are going to discuss the most common question, i.e. “how to create a fitness app” by outsourcing an app development team or with the help of an app builder.

Trends in Fitness App Industry That Wil Emerge in 2022

It's a reality that technological advancement has made our lives more accessible by introducing automation into different processes. This quickly expanding industry has many opportunities and challenges when we talk about the health and fitness sector. Suppose you're a brick-and-mortar fitness center owner or an entrepreneur who wishes to launch a fitness services business. In that case, you need to create an app that improves the user experience and allows people who exercise to handle every aspect of their lives quickly.

Let's look at the most recent technologies that can help develop a futuristic fitness app to market by 2022 or later.

Focus on Mental Health

Alongside the overall strain of a chronic health crisis and everything associated with stress, those affected have to contend with (and continue to confront) the loss of a job, unemployment, work-related uncertainty, loneliness, frustration, frustration, and loss.

There's no reason to be surprised that mindfulness and mental health apps are booming to meet the growing demand. Additionally, apps that provide these benefits can be used at home. As new variations emerge and some are reluctant to return fully to outdoor activities, they offer a way to do it in the comforts of your home.

Wearable Technology

Wearable devices are growing rapidly across the globe. Wearables are beginning to be part of our daily lives, from fitness trackers to smartwatches. As wearable technology improves, the dependence on smartphones decreases gradually.

In 2015, the demand for wearables increased due to the release of the Apple Watch. Since that time, the wearable market has been growing. Statista estimates that the number of wearable devices will nearly double from 2019-2022. The sales of smartwatches are also predicted to increase by 50% by 2022.

Virtual and Augmented Reality

VR and AR technology has already gained acceptance in various industries. However, they also have plenty of potential for fitness and health. One of the most exciting uses for virtual reality technology within the app is to help with movements and to provide users with a workout to train or practice.

Virtual and Augmented Reality can help the fitness app be capable of providing a better and more personal experience. Furthermore, an app for fitness developed by a fitness app development company could incorporate gamification with AR and VR technologies to make exercise more enjoyable and effective.

Virtual Trainers

Virtual trainers are among the most recent trends in the fitness app development business. Because people don't have the time to attend Gym, there's a need for trainers that can help users properly complete exercises.

Virtual trainers can be pretty helpful. Virtual trainers can instruct users on the proper way to complete an exercise and help the user how to ask questions.

Artificial Intelligence and Machine Learning

The next ones to be introduced are AI or ML. Siri, Alexa, and Cortana have already begun to assist us with various tasks, from finding specific items or services or transmitting instructions to applications. What's the function that AI can play in AI for the fitness industry? It could be a virtual coach for fitness lovers and assist those in good form.

Personal trainers aren't inexpensive, especially when they travel to the user's home. This is one of the main reasons app developers integrate AI-based functions to provide online training in a simulated and personalized manner. AI-based fitness helps will be commonplace in all apps soon.

Machine Learning (ML) technology is essential for analyzing the movement and data of the user as well as recognizing when doing exercises or exercises.

Monetization Models of Fitness Applications

If you've come up with an idea for your app, Don't put it off and begin building your app. Keep in mind that there's one of the biggest problems you have to contemplate and decide on monetization when you build your own fitness app with an app builder.

Freemium

It is an efficient method of monetization that can draw in numerous new users, making it easy for them to get the hang of the app and then explore the basic features of the app for free. Once trust and trust in the product have been established, you can naturally offer more advanced features for the subscription cost so that customers benefit from your application.

In-App Advertisement

Provides free access to an application with ads (monetization through partners). However, users can pay an amount to turn off the ads. This monetization option can be used almost everywhere, but don't be too dependent on advertisements.

Paid Apps

Users must pay a certain cost to access the app once the trial period is over for new users. The experience has shown that this is not the most efficient method for revenue-generating health apps, while users tend to be more cautious about health issues.

Subscriptions

In contrast to freemium, you earn money by selling your exclusive content when you subscribe. The subscription option usually offers weekly/monthly/annual plans where users pay for a specific time after going with a free trial first.

In-App Purchases

In this scenario, the application could be free. Still, you can earn profits by selling specific programs or services such as weight loss programs or a single meeting with coaches.

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Must-Have Features of Fitness Applications

Our clients often ask for our help on how to design an exercise app that users will be captivated by. The most effective way to accomplish this is to incorporate valuable and distinctive features to give you an edge over competitors.

Let's take a look at the workout app features.

Sign Up/Login

Signing in and registering for users is a typical feature of workout apps. Giving users different choices, including registration using an email address or fast registration on social networks like Google, Facebook, Twitter, and others, is important.

Notifications

Fitness and health apps have become the motivational element behind our bodies being healthy. The app you choose to use must include in-app notifications to keep energizing the users regularly. In reality, these notifications can be about nearly everything from diet to exercise plans, weight loss/gain plans, etc.

Gameplay: Community & Leaderboards

Gamification may not seem like a brand-new concept to anyone. Still, a slight advancement in this field will increase the effectiveness of your fitness app to a new level! It's not just a gut feeling; experts' predictions suggest a 27.4% increase in the market for gamification, reaching a staggering $30.7 billion in 2025.

Recommendations

Machine learning algorithms can give personalized recommendations according to a user's preferences or viewing the history. Artificial Intelligence (AI) can allow an app to design custom fitness programs that incorporate dietary programs, and it stands the potential to outperform any personal trainer who is human when it comes to precisely adapting personal workouts.

Social Integration

It is essential to consider this feature when looking at ways to create a fitness tracker app with personal accounts. This feature can be taken an extra step and, as well as login and social sign-up, let users publish their workout results on social media.

Calorie Counting

Most people use fitness apps to strengthen their muscles or shed weight. Let them count the calories they burn and consume when they exercise and perform everyday tasks. It's the top feature that anyone might look for in an application. Don't forget to add it!

How to Build a Fitness Applications Using Fitness App Builder?

Planning to build a fitness application using a fitness app builder, follow these steps:

Set Your Goals

Consider first what you would like your application to accomplish. This will assist you in coming to the ideal style and layout. It might be desirable to be solely information-driven, for example, or to help convert customers. Each has different goals and success indicators and will require another type of application. Whatever you decide to use, make sure that it is linked to (and has an impact on) your marketing and business strategy.

Conduct Market Research

After you've set your goals, you must make sure there's a demand for your application. Each app concept sounds appealing in principle. However, you have to confirm your idea before proceeding.

The development of an app that is not based on market research could waste time or money.

  • Create surveys

  • Conduct interviews

  • Run a focus group

  • Study your competitors

  • Find out how you can create an app that can improve the user experience

If your app is a part of your current business You can use the existing customers as a source of this analysis. Suppose your app is an entirely new concept. In that case, it is necessary to establish a connection with potential customers who are your intended audience.

Pick your Design

Many app builders come with templates already designed for you to pick from. These templates are a great starting point for your app, and you can modify them later according to the specifics of your brand.

Once you have selected your template, you can change its colors, features, font, navigation style, and splash screen settings to match your business. This step is essential to differentiate your application and integrate it into your branding. It is also possible to upload specific images representing your brand or use stock images to bring it to life. There are various free stock image sites, such as Unsplash or Pikwizard, with artistic-looking images instead of the standard boring stock photos.

Decide Your App Features

Consider your app's primary function. Then, the features you offer should be focused on.

Many people are enticed to add unnecessary features to their apps. However, some features detract from the primary purpose of your app. Each add-on feature also adds costs and time to develop.

Simplicity is the primary element of these initial stages of development. If your app's immediate use does not require the user's exact location, you can skip using the GPS feature.

Work on Your Content

Content is an essential component of your app. It must align with your app's goals and the target audience. If your app is to provide information, think about the way your users would like to be able to access the report. They could be avid readers who would prefer written content and blogs shared via the RSS feed. Or, they could be more visual, so your app must include images, graphics, and videos. Some builders allow you to import videos directly from YouTube.

Pick your App Icon

Your app's icon is that small image displayed on your phone's home screen, which allows you to open an application. It is essential to select an appealing and meaningful design so that people can immediately recognize it. Get inspiration from the most popular apps - Facebook is recognizable by its "F"-style icon, whereas WhatsApp has a distinct green speech bubble. You can also take inspiration from icons from other fitness apps when designing an icon for your app. The icons of apps are regularly updated to enhance their effectiveness and encourage users to use them.

Preview and Launch your App

Now, you've just about completed the design of your application. Before you publish it, check it out to ensure you're pleased with the design and functionality. Also, look for mistakes, broken links to external websites, or typos. If you can trust a friend or group of prospective clients, you may go through the site together. This will help improve the user experience and ensure you catch any mistakes you may have missed.

Where your app gets published primarily depends on your plans with the builder. Certain apps will be posted to the Apple and Google Play app stores, which are currently the biggest. Some will also offer the Progressive Web App (PWA), a mix of a mobile-friendly website and application. It could take time before your app is available for download, as it has to be compared against each store's requirements first.

Marketing Your App

Your app is a commercial venture, so treat it as such. Do you think you could launch a brand new company without any marketing? Absolutely no.

You might have the top application on earth. However, your efforts will not be helpful if no one knows. Your app should be promoted effectively to draw attention to it and also to draw user curiosity.

Be sure to have a presence on as many marketing platforms as possible. Make sure you choose the platforms on which your audience spends their time. Promoting your application on various social media platforms such as Facebook, Instagram, Twitter, and LinkedIn. If you're targeting the younger crowd, you can advertise your application via Snapchat or TikTok.

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The Key Takeaway

Don't fall into the trap of thinking your task is over once the application is created. Digging into your app's analytics to see how users use it and enhance its user experience with each new version is crucial. Also, share positive customer feedback on your app store and in general marketing.

If users abandon your app, invite them to return using push notifications. Additionally, you can use them to communicate with your customers and inform them of any announcements about your business.

Customer service is the most important aspect of a successful app, so ensure that you respond to any questions from app users. There's usually a customer relationship management (CRM) tool built into the builder of apps.

Finally, if your application needs payments to be accepted, consider how you can achieve this and what local laws require. Incorporating PayPal typically covers the majority of businesses needs.

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